1. Love of Country: Love for Ethiopia, its peoples and its natural resources
2. Committed to conservation: Board members and executive staff that uphold conservation ethics and values in the true sense of love for nature in general and wildlife in particular.
3. Teamwork: Board members and executive staff that are committed to take collective action, responsibilities and to own decisions taken in the best interest of the EWC-TT to achieve the common goal.
4. Professionalism: Well trained and experienced board members and executive staffs that are competent and striving for excellence with selflessness, compassion and empathy, accepting a commitment to render services with dedication and self-improvement within the profession.
5. Integrity: An organization with a board and executive staffs that are accountable, honest, truthful and morally upright of one’s actions and adherence to moral and ethical principles.
6. Free expression of ideas: Follow a culture of free expression of ideas, discourse, debate, and respectful exchange of views and accommodation of differences.